Description: Eating the Big Fish: How Challenger Brands Can Compete Against Brand Lead - GOOD Product Id:0471242098 Condition:USED_GOOD Notes:Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc...
Price: 3.98 USD
Location: Montgomery, Illinois
End Time: 2024-08-31T14:59:21.000Z
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Book Title: Eating the Big Fish : How Challenger Brands Can Compete Against Brand Leaders
Item Length: 9.2in
Item Height: 1.1in
Item Width: 6.4in
Author: Adam Morgan
Format: Hardcover
Language: English
Topic: Consumer Guides, Investments & Securities / Commodities / General, Intellectual Property / Trademark, Commerce, Advertising & Promotion
Publisher: Wiley & Sons, Incorporated, John
Publication Year: 1999
Genre: Law, Business & Economics, Référence
Item Weight: 17 Oz
Number of Pages: 304 Pages